Sofia co-hosted the WCT5 UK championship for ESPN broadcast and did an amazing job. Her interviews are interesting and upbeat, and her pieces-to-camera well executed without the need of multiple retakes.
We would definitely work with her again.
Sofia is a British-Korean presenter (and other stuff) based in London.
Her experience spans live event hosting, panels, press junkets, and broadcast television. She is also an actor represented by United Agents (UK), Stride Management (US), and Yakety Yak Voices. Across social media, she has garnered an international online following of over 100,000, with content covering creativity, travel, fitness, and mental health.
Passionate about telling stories that get people curious, her "quick wit and enquiring mind" make her a go-to choice for funny, intelligent programming. (Condé Nast Traveller) A versatile and true frontline presenter, Sofia is unafraid to immerse herself no matter the subject: whether hanging off mountainsides while filming adventures for clients in the Swiss Alps or presenting on the science of black holes at The New Scientist Live Festival.
From chatting imposter syndrome with Hollywood stars like Awkwafina to grilling athletes fresh off the court for ESPN, her ability to balance a journalistic tone with humour and honesty shines across a wide range of interviews. Equally at ease commanding live events, Sofia has helmed special occasions for corporate clients such as Maserati and The North Face, as well as moderating panel discussions around a variety of topics.
Sofia's candid voice and varied interests have earned a highly engaged audience online, leading to branded content partnerships with major brands that are always fun, high quality, and genuine. (Take this promotional reel for StudioCanal UK / Milk Tea Films, for example, drawing on multicultural heritage).
Beyond the creative, Sofia is a skilled climber, yogi, and Muay Thai practitioner. She has followed her twin loves of sports and the outdoors across four continents, from scaling frozen waterfalls in the Dolomites to rock faces in Southeast Asia.
She is especially passionate about mental health awareness and her role as ambassador for the UK-based charity Ella's that provides safety, care, and support for women who have survived trafficking and exploitation. You can read her interview with suicide prevention charity Calmzone here. Schools can get in touch directly for free mental health talks.
© Koray Hussein
For presenting, brand, speaking, and all other media enquiries:
Voiceover enquiries:
hello@yaketyyak.co.uk ~ SUBJECT: Sofia Jin
TV/Film:
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A creative explorer with a gift for storytelling.
Sofia delivered an assembly to a mixture of age groups on the topic of body image and social media. She held the attention of every child in the room, managing to be both inspirational, effective, and sensitive all at once. Various students stopped me in the corridor to ask if she could come back to do more talks. [...] She also delivered a talk on rock climbing to expose our PE GCSE students to athletes outside of mainstream sports; once again she did this with aplomb, describing her adventures and training to inspire our students.
